Industrial design (also known as product design) is the process of designing, developing, and improving three-dimensional products that holistically combine functionality, usability, manufacturability, user experience, sustainability, and aesthetics. Industrial design integrates knowledge and approaches from various disciplines such as engineering, art, and business strategy to turn ideas into tangible solutions and products. In this post, we will explain what industrial design is, its fundamental guiding principles, the different sub-categories within industrial design, and finally, a bit about product design in Israel.

Injected molded plastic is a widely common technology that is used for the manufacturing of many products in a variety of industries, applications, sizes and polymer types. Injected molded plastic has significant advantages such as high and consistent precision, cost-effectiveness (for large-scale manufacturing) and high production speed. However the design, development and manufacturing of plastic products requires a lot of knowledge and know-how both in the design of the product and the management of the manufacturing process. In this post we will explain what is injection molding, what are the industrial design processes of plastic products, and what are the main considerations when designing for plastic. Let’s get started!

Models play an essential role in the design and development process of products. There is even a saying: "A picture is worth a thousand words, but a model is worth a thousand pictures," and it's true! Models help validate or invalidate initial ideas, facilitate usability testing and other functional assessments, assess ergonomics and human factors, and evaluate the product's aesthetics at a 1:1 scale. In this post, we will delve into the role of models in the design and development process of products, exploring the different types of models and their functions at various stages of product development to ensure the best product design.

In this post we hope to demystify the term “product development” by sharing with you our personal design process in our studio. While this process changes considerably from project to project, according to the project's subject, stage, scope, needs and time & budget limitations, there are still a few constant stages that we do in almost every project and which we will explain here. So let's get to it!