NOM is a series of stackable furniture. Each object is folded from a spread of laser cut aluminum sheet, which then bends to the final form using a bending mold.
The concept of the project is to combine straight origami like folds with natural folds. This is achieved by folding the legs of the objects in planned and exact folds which creates side effects of stretching and bending in the material. In other words, by folding the legs of the objects the surface above reacts naturally to the folding act.
This integration between the strict and natural folds creates a steady construction from one hand and a soft, organic, upholstery like shape from the other.
Nature of Material which is the prototype series of NOM (abbreviation of Nature of Material) was presented during Milan design week 2010. The project was put into production by Cappellini and since 2012 is part of the Cappellini collection.
In 2014 NOM received the Red Dot “Best of the Best” award in the furniture category.
In 2015 Design Museum Holon exhibited “3D Flat – Bakery Studio Folding Chair at the Museum” the studios first solo exhibition curated by Galit Gaon, which showed the development of the project until it reached production in Cappellini. About 30 prototypes and pieces of the projects are part of Design Museum Holon’s permanent collection.
NOM debut presentation at Cappellini Village during Milan Design Week 2012.
NOM stools and tables at Cappellini Village 2012 together with Giulio Cappellini and some of the Cappellini designers of 2012 including (from left to right): Studio Zanini, Constance Guisset, Us (Bakery Studio), Raphael Navot, From Us With Love, Glimpt Studio and Jakob Wagner.
In 2015 Design Museum Holon exhibited “3D Flat – Bakery Studio Folding Chair at the Museum” the studios first solo exhibition curated by Galit Gaon, which presented the development of the project until it reached production in Cappellini.
As part of the museums educational activity, the museum’s educational department designed an activity in which children were invited to color and fold their own NOM spread. The finished paper objects could be taken home as a souvenir from the exhibition or be added to a mini exhibition of colored paper NOMs in the museum : )